When launching a new website, rebranding, or performing maintenance, the page your visitors see can make or break their first impression. A generic “Coming Soon” page risks losing potential customers, while a thoughtfully designed one builds anticipation and captures leads. Gravity // Coming Soon – Under Construction by Avanzare is a premium HTML template engineered to transform this necessity into a powerful marketing tool. Built on the Bootstrap framework, this template focuses on innovative, human-centered design to place your brand and content front and center, ensuring your audience remains engaged even before your site goes live.
Key Features
- 12 Unique Hero Backgrounds: Choose from a diverse library including YouTube video, slider, image, Ken Burns effect, gradient, solid color, animated waves, 3D sphere, mesh, space, glitch, and abstract particle effects. This variety ensures you can match the visual tone perfectly to your brand.
- Fully Responsive & Retina Ready: The template is meticulously optimized for mobile, tablet, desktop, and retina displays, including 4K and UHD screens. Your page will look crisp and professional on any device.
- Advanced Overlay System: Add an unlimited number of overlay sections (like subscription forms, contact details, or social links) and choose between a black or white overlay color scheme to maintain visual harmony.
- Intuitive Navigation: Users can navigate through your content using keyboard arrows, mouse wheel scrolling, or mouse clicks, providing a fluid and modern browsing experience.
- Strong Integrations: Seamlessly connect with Mailchimp for email list building and Google Analytics for tracking visitor behavior. The template also includes working Ajax/PHP forms for both subscription and contact purposes.
- Included 404 Page: A matching 404 error page is included, ensuring a consistent brand experience even when visitors encounter a broken link.
- Easy to Use: Features a quick setup configuration file (config.js), well-documented code, and commented sections, making customization straightforward for developers and beginners alike.
Who Is This For? Use Cases
This template is a versatile tool for a wide range of users who need to maintain a professional online presence during a pre-launch or maintenance phase.
Creative Agencies & Freelancers
Agencies and freelancers can use Gravity // Coming Soon – Under Construction to showcase their portfolio or services while a full site is being developed. The parallax effects and video backgrounds create a high-impact portfolio teaser that impresses potential clients from the first visit.
SaaS Startups & Tech Companies
For startups building buzz before a product launch, the template’s Mailchimp integration and sleek design are ideal for capturing early adopter emails. The modern, minimal aesthetic conveys innovation and professionalism, building trust with your target audience.
E-commerce & Bloggers
Whether you are migrating a store or redesigning a blog, this template prevents traffic loss. You can use the contact form to handle customer inquiries and the subscription form to retain visitors, ensuring you don’t miss out on leads during the transition period.
Technical Details & Compatibility
Gravity // Coming Soon – Under Construction is built on the Bootstrap 3+ framework, ensuring a solid, responsive grid system and cross-browser compatibility. It is a pure HTML template, meaning it works with any hosting environment that serves static files. The template is compatible with all major browsers, including Chrome, Firefox, Safari, and Edge. Performance has been a focus across updates, with improvements to core CSS and JavaScript to reduce HTTP requests and file size. The developer, Avanzare, has a strong track record of providing lifetime updates and has consistently updated plugins to their latest versions, as evidenced by the detailed changelog. Mobile responsiveness is guaranteed, with specific fixes implemented for iOS Safari to handle passive event listeners and YouTube video autoplay issues.
Pros and Cons
Pros
- Exceptional Visual Variety: The 12 background options, including unique effects like glitch and mesh, are rarely found in competing templates.
- Proven Popularity: With nearly 5,000 sales, this template has a large user base and a history of reliable performance and support.
- Excellent Value: Priced at just $14.00, it offers premium design and functionality at a fraction of the cost of custom development.
- Strong Lead Capture Focus: The built-in Mailchimp integration and working Ajax forms are essential for converting visitors into subscribers or leads.
- Comprehensive Documentation & Support: The inclusion of a config file, commented code, and 24/7 support makes it accessible for users of all skill levels.
Cons
- Static HTML Template: It does not include a WordPress or CMS backend, meaning content updates require editing HTML files directly.
- No Demo Images Included: The preview images are not part of the download, so you will need to supply your own high-quality visuals.
- Limited Pre-Built Content: The template is focused on a single-page “coming soon” layout, offering fewer pre-designed sections than a full multipurpose template.
Frequently Asked Questions
Can I integrate this template with WordPress?
This template is a standalone HTML file and does not have native WordPress integration. However, you can easily embed it into a WordPress site by creating a custom page template and pasting the HTML code into the WordPress editor or using a plugin that allows custom HTML. It is not a WordPress theme, so it will not work with the WordPress theme customizer.
How do I change the background video or image?
Changing the background is straightforward thanks to the included config.js file. You can edit this file to select from the 12 pre-built background styles. For a YouTube video background, you simply need to paste the video URL into the configuration file. For images, you replace the placeholder files in the assets folder and update the path in the config file. The documentation provides step-by-step instructions for all background types.
Does the subscription form work without a server?
The subscription form uses Ajax/PHP to function. It will work on any standard web server that supports PHP (which is almost all hosting providers). For local testing on your computer, you will need a local server environment like XAMPP or MAMP to process the PHP form submission. The form is pre-configured to work with Mailchimp, but you can also customize the PHP file to send data to other email marketing services.
Final Verdict
Gravity // Coming Soon – Under Construction by Avanzare is a standout choice for anyone needing a professional, visually stunning pre-launch or maintenance page. Its 12 unique background effects, from video to abstract particles, provide a level of creative flexibility that is rare at this price point. The strong focus on lead generation through Mailchimp integration and working contact forms makes it a practical tool, not just a placeholder. With nearly 5,000 sales and a history of regular updates and bug fixes, you are investing in a reliable, well-supported product. The developer’s attention to performance and mobile compatibility ensures your page will load quickly and look great on any device.
If you are ready to make a powerful first impression and start building your audience before your site even launches, this template is an excellent investment. Its ease of use, combined with premium design, makes it suitable for both seasoned developers and business owners. Purchase Gravity // Coming Soon – Under Construction today and transform your “under construction” phase into an opportunity for growth.